The Myth of the Solopreneur

Work for yourself, find a cofounder
Don’t go it alone, find talented student volunteers and cofounders in Canada.

Solopreneurs work alone – hence the term solo. However, running a business as a one man show can be quite daunting. You’re constantly juggling a number of balls, dropping one here or there and never fully focusing on the few tasks that are in your expertise.

The key here is finding one or two partners who have complementary skill sets to your own. By pooling resources and talent, not only can you lighten your load and focus on your strengths, but you have another person to bounce ideas off of. This can be hugely beneficial, especially in the early days when so many game-changing decisions are made. If you are a user experience expert, don’t try to do all the grunt work on a backend-heavy project. You’re better off to off-load onto someone that loves backend, or at least is interest in learning to love it. You can swap tasks and work on each others’ projects, or better yet, join forces and start a business.

Finding a cofounder can be a tedious and time consuming task, but in the end when you find the right match, it is absolutely worth it. Suddenly all that time you were spending grinding away at something outside of you skill set will be freed up. Then you can spend your time on the tasks that you are actually good at, and love to do.

I like to remind our project owners and startups that not all tasks require you to find a partner. There are a number of tasks that you can outsource to local talent so that you can focus on running your business. Here are a few examples of tasks you may wish to outsource: accounting, marketing, web development and design, artwork, or community management.

At we preach, “Work for yourself, not by yourself.”  We can help you find volunteers and cofounders in Canada. Our website has a number of talented students looking to volunteer their time to gain experience working with a startup or business.


Allison Rhodes | Director of Creative Innovation at KahootsHQ

Allison is a graduate of the Entrepreneurship program at Ryerson University, is a Masters of Digital Media candidate and one of the cofounders of


One thought on “The Myth of the Solopreneur

  1. Thank you for this article, Allison. I am building a website all on my own and was starting to think it might be a good idea to bring other minds into the process. I knew I needed volunteers (no ability to pay anyone), but I was at a loss for how to find them. This at least gives me some ideas (students!) and helps me frame the idea better in my mind. 🙂


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